Why “Geeking Out” Is the Key to Growing Your Audience

Often attracting an audience (aka building a platform) feels difficult because we misunderstand its purpose. We think it’s about: Sending an email or writing a blog post every week Coming up with something brilliant to say on a consistent basis Sharing about our writing journey regularly These are all things we may end up doing […]
How to Grow Your Audience Quickly

Recently I sent out a survey to writers in our BookCamp community and asked them, “When it comes to the whole process of writing, building an audience, and getting published, what’s the biggest challenge, frustration, or obstacle you are struggling with?” The top response by far: building an audience. Here’s what I posted in our […]
How Writers Can Use Speaking to Build a Platform and Sell Books

Grant Baldwin is the founder of The Speaker Lab, a training company that helps public speakers learn how to find and book speaking gigs. Through his popular podcast The Speaker Lab and flagship coaching program Booked and Paid to Speak, he has coached and worked with thousands of speakers. His book, The Successful Speaker: Five […]
24 Surprising Benefits of a Book Proposal

The most obvious benefit of writing a nonfiction book proposal is it could lead to a book contract. But several other benefits are less obvious; the purpose of this article is to share what they are. Ready? Here we go! Writing a book proposal . . . Gives you space to dream. Think of your […]
The Fun, Fabulous Way to Build a Platform

Recently I went ice skating with my kids. This is an activity we do once or twice or year, so none of us is all that proficient at it. My seven-year-old daughter, in particular, is still learning the basics. A little wobbly. During our most recent outing I placed myself a few feet in front […]
What Is a Writer Platform and How Do You Build One?

Below are questions I received recently about how to build a writer platform followed by my responses. My hope is that these questions are broadly representative of those many writers have about this often vexing topic. Before I jump into the questions, let me first define what I mean by platform. An author’s platform is […]
This Is How I Really Feel about Platform

Can I be honest with you? I get tired of talking about platform, and I’m sure writers get sick of hearing people like me talk about platform. Why is this? I think it’s because the work writers do to build an audience often feels other than and separate from doing art. The Difference between Art […]
How to Enjoy Your Writing Life More Than Ever

Financial guru Suze Orman once said, “If you want to get out of debt, you must get more enjoyment out of saving your money than you do spending your money.” I love that. I love the idea that we can choose what we get enjoyment from, and I think she’s right. Let’s take what she […]
How to Write Your Book and Blog at the Same Time

Think of a drummer in a rock band. Somehow she manages to keep that bass drum going while rat-a-tat-tatting on all the snares and cymbals above. That’s what we want to do with our blogs and books. We want to keep our blogs dynamic and lively, releasing new posts regularly, while at the same time […]
3 Strategies to Guarantee Your Writing Will Attract an Audience
Nonfiction writers often struggle with aimlessness. They have passion about an area of interest, but when it comes to channeling this passion in a way that will attract readers, they struggle. To read the rest of this article, head over to Medium.