Ever had a book that earned glowing reviews but mysteriously stopped selling? Recently an author friend emailed me with exactly this problem. Her book was praised as “life-changing” and “literary excellence,” yet sales slowed down drastically. Sound familiar? You’re not alone. Let’s dive into why this happens—and how to revive book sales. Why Do Great […]
If you’re a writer who is struggling or could use some inspiration, you could do a lot worse than making Steven Pressfield’s The War of Art your soundtrack for the next two weeks, or longer. Whether you listen to the audiobook (2.5 hours) or read it (170 pages), engaging this book might be the most […]
Writing is emotional work in that people can respond to what you write in a way that actually hurts. This is worth pondering for a minute. Other kinds of work like, say, washing dishes or taking out the trash, are not the same. Sure, someone might point out a bit you missed on a plate, […]
AJ Harper’s book is generous. But on her way to providing what many writers likely want—a thoroughgoing step-by-step guide to writing a truly great book—she has to do some disabusing first. In this market space of writing and publishing and book-marketing, a lot of experts talk about how easy and quick it can be to […]
Running is a great metaphor for a lot of things, especially writing. As a writing coach who’s training for my first marathon (Chicago Marathon 2022, baby!), I see parallels all over the place. Often it can be helpful to get a fresh perspective on our writing lives, and I think running offers some really helpful […]
Often attracting an audience (aka building a platform) feels difficult because we misunderstand its purpose. We think it’s about: Sending an email or writing a blog post every week Coming up with something brilliant to say on a consistent basis Sharing about our writing journey regularly These are all things we may end up doing […]
Reading the right books can help you become a better, more successful writer, but where to start!? I’ve been an avid reader of books for writers a long time now, and it’s a topic I’ve written about in the past. But as I keep reading more books in this genre, I expand and refine my […]
As readers we’ve likely relied on endorsements for own book choices, so we get how important they are. Endorsements serve as third-party votes of confidence for your book. They lend credibility and reliability to what you’ve written. So, how do you get them? In this article I’m going to share five steps that just about […]
We think a lot about beginnings and endings. Beginnings often come with a rush of excitement that tends to overwhelm the also attendant anxiety. Endings are when we look back. We celebrate the wins, course-correct for losses, and look to a new beginning. Endings come with a sense of closure and finality. But what about […]
Blogging is a great way for writers to build an audience, but how do you get people to pay attention to your posts? There’s nothing more demoralizing than working for hours on a post only to hear crickets after hitting “publish.” Having blogged professionally for five years now, I’d like to offer my top seven […]
