How to Write a Useful Book That Markets Itself

A Book Review of Rob Fitzpatrick’s *Write Useful Books*

Do you know what’s even better than a great book? A great book that recommends another great book! That’s exactly how I came across Write Useful Books: A Modern Approach to Designing and Refining Recommendable Nonfiction by Rob Fitzpatrick. AJ Harper recommends it in her masterful Write a Must-Read. As soon as I finished Harper’s […]

The Serious Business of Having Fun

5 Strategies for Writers

Writing is emotional work in that people can respond to what you write in a way that actually hurts. This is worth pondering for a minute. Other kinds of work like, say, washing dishes or taking out the trash, are not the same. Sure, someone might point out a bit you missed on a plate, […]

Why “Geeking Out” Is the Key to Growing Your Audience

The Most Effective, Enjoyable Way to Build Your Platform

Often attracting an audience (aka building a platform) feels difficult because we misunderstand its purpose. We think it’s about: Sending an email or writing a blog post every week Coming up with something brilliant to say on a consistent basis Sharing about our writing journey regularly These are all things we may end up doing […]

Get Solid Endorsements for Your Book with This 5-Step Process

Tips, Tricks, and Two Sample Request Letters

As readers we’ve likely relied on endorsements for own book choices, so we get how important they are. Endorsements serve as third-party votes of confidence for your book. They lend credibility and reliability to what you’ve written. So, how do you get them? In this article I’m going to share five steps that just about […]

​6 Middle-of-the-Year Questions to Achieve End-of-Year Success

We think a lot about beginnings and endings. Beginnings often come with a rush of excitement that tends to overwhelm the also attendant anxiety. Endings are when we look back. We celebrate the wins, course-correct for losses, and look to a new beginning. Endings come with a sense of closure and finality. But what about […]

Get Rid of Writer’s Block Once and for All!

3 Simple Tips

I rarely get eater’s block. If I want something to eat, it doesn’t take long to satisfy the urge. That’s because my family keeps a grocery list. Whenever or just before we run out of an item, we write it on the list. Then once or twice a week, one of us goes out to […]

Your Obvious Path to a Larger Audience

And How to Beat Imposter Syndrome Once and for All

A couple weeks ago I took my son downhill skiing for the first time. Everything went really well, and after five hours of skiing, the perfect way to cap off our adventure, I thought, would be two piping hot cups of hot chocolate. After returning our equipment, I asked one of the rental staff employees, […]

An Easy Way for Writers to Renew Their Energy

How "Thinking Ancestrally" Can Lead You to a More Artful Path

Recently I heard from a writer who said, “I feel like I get so bogged down with building a platform, I don’t have time to write!” That’s the cry of so many writers I’ve worked with. Here’s another one: “I feel like I’m just spinning my wheels. I forget why I got into this in […]

How to Grow Your Audience Quickly

Doable Strategies Any Writer Can Use to Grow Their Email List to 250 Subscribers and Beyond

Recently I sent out a survey to writers in our BookCamp community and asked them, “When it comes to the whole process of writing, building an audience, and getting published, what’s the biggest challenge, frustration, or obstacle you are struggling with?” The top response by far: building an audience. Here’s what I posted in our […]

5 Simple and Effective Ways to Structure Your Book

And Bring Your Book Idea to Life

Later this year my buddy Mike and I will go on our annual camping trip. It’s one of the highlights of my year. Sitting by the fire. Hot coffee in the morning chill. Long conversations. Man, I love it. Here’s a pic from last year’s trip to Wisconsin’s Kettle Moraine State Forest. Nice, right? But […]